Social Media: Cascadia

Rodda Paint Co. launched a "Cascadia" social media marketing campaign 2019-2023 where an employee expedition team went into the Pacific Northwest wilderness on several trips, studying the light and colors of nature to elevate their color palettes and to bring the colors of the PNW to commercial, industrial and residential paint projects. I took those photos and created custom color matches and designs for their social media marketing, creating digital elements from the team's adventures.